Trucks
Rated at a monster 59,000 BTUs, this cooler doesn’t just compete—it sets the bar. Standard factory units limp along at 15k–30k BTU. Even most “heavy-duty” aftermarket coolers top out well below the COOLERMAX’s rating. That extra capacity can mean the difference between cruising safely at 180° or cooking at 240°. In the real world, that translates into drops of 50–60°, longer fluid life, and transmissions that simply last.
Every September, the Smoky Mountains turn Ford blue when the F-100 Supernationals takes over Sevierville, Tennessee. This isn’t just a truck show—it’s the largest gathering of classic Ford haulers on the planet, and it’s been pulling fans in for decades. If you’ve never been, imagine rows of F-series as far as you can see: bone-stock survivors, slammed shop trucks, high-dollar builds, lifted 4x4s, and everything in between. Other Fords are welcome too, so whether it’s a compact pickup or a big block Mustang, there’s a spot for every Blue Oval fan.
Picture this: you’re cruising down a muddy backroad, ready to switch into 4WD, and nothing happens. You check your ESOF switch, slam it again… still nothing. The culprit? Not your transfer case, not your drive shafts—it’s the OEM vacuum hoses and steel fittings at your hubs, silently failing after years of exposure to heat, moisture, and road grime. Dry-rot, leaks, and rusted fittings strike when you least expect it, leaving you stuck and frustrated.
The 2025 Great Smoky Mountain Jeep Invasion stormed into Pigeon Forge with record-breaking energy. What began a few years ago in Townsend, Tennessee, with only 165 Jeeps has transformed into a jaw-dropping three-day spectacle at the LeConte Center. This year’s Invasion, held August 21–23, 2025, drew an unbelievable 50,000+ attendees, filling the town with the rumble of engines, the shine of custom builds, and the unmistakable buzz of Jeep® culture at its peak.
Every once in a while a part drops that isn’t just an upgrade — it’s a movement. That’s BTR’s Truck Norris HEMI Camshaft — the martial-arts master of Gen III HEMI valvetrain violence. If the name sounds familiar, it should. This is the HEMI evolution of the wildly successful Truck Norris LS cam. It’s been dyno-proven, driveway-tested, and it just works.
If your Bronco is still stock, it’s time for an upgrade. At the 2025 Great Smoky Mountain Bronco® Stampede in Pigeon Forge, the LeConte Center was transformed into a playground for anyone who refuses to settle for factory specs. First-gen classics mingled with lifted Sasquatch Editions, chopped customs, and wild builds that looked like they might break a few laws—on purpose. Every aisle was stacked with vendors showing off suspension systems, armor, lighting, audio, and off-road gear—everything needed to turn a perfectly nice stock Bronco into a beast that dominates the trail and turns heads everywhere it rolls.
The 3rd Annual Great Smoky Mountain Bronco® Stampede thundered into Pigeon Forge, Tennessee, on August 15–16, 2025, and for two days straight the LeConte Center was wall-to-wall Broncos. Old, new, stock, modified, lifted—if it had a Bronco badge, it had a place in the herd.
If you’re rolling in a classic Chevy truck and think your dash could use a serious glow-up, Intellitronix just dropped the hammer. The 1967-72 Chevy Truck Analog Direct Fit Gauge Panel isn’t just a swap—it’s a full-on interior makeover that mixes vintage vibes with modern smarts. Heck, it even snagged SEMA 2018 Runner-Up for Best New Interior Product, so you know it’s the real deal.
The off-road world lost one of its true giants on Saturday, August 2, with the passing of Walker Evans at the age of 86. A pioneer, champion, and lifelong ambassador off-road racing, Evans leaves behind a towering legacy carved across the sands of Baja, the dirt of Riverside, and the rugged rocks of the American backcountry.
