
THE AUTO BUILDER
Featured

INSIDIOUS
David Salvaggio at Perfection Autosport says the intent behind its latest project, “Insidious,” was to do as Dodge is about to: rework an original ’70 Dodge Challenger with a range of insightful alterations intended to build on a solid resume.

A New Kind of Cool
For most, street rodding is a celebration of creativity expressed in what they build and drive. Some enjoy it for the visceral pleasure that comes from screaming horsepower and boiling rubber, while others benefit more from the family environment this hobby provides.

SOBE IT
When the sun is high and you want to reach for something cool, the presence of this surf-inspired ’60 Mercury station wagon is meant to provide onlookers with the next best thing to a refreshing SoBe beverage. We think the effort is successful—the Merc is a refreshing approach to vehicle personalization.
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THE ENGINE ROOM
Prime Space for the Heart of Your Car
Author
Stephen K. Anderson
Photography by The Auto Builder Staff
The Power of a Purpose-Built Engine
With the right engine under the hood, even the most mundane transportation can be truly inspiring, and when treated to the proper dose of imagination and purpose-built hardware combining the best elements of function and beauty, it’s here we find a prime expression of automotive nirvana. True inspiration comes on with a rush as the accelerator pedal calls horsepower to action and power passes traction to the pavement, pressing you deep into the seat and beyond your wildest imagination. Even at a standstill, peering into a well-stocked engine room can set your passions into motion as your heart races from the mere sight of the right components united with your engine of choice.
Why the Engine Bay Captivates Enthusiasts
It’s no secret that as long as car enthusiasts have been pining over their favorite automobiles, the engine has been the first place they look for excitement, and so it is today. Now more than ever before, it’s the engine compartment that fans the flames of automotive enthusiasm, as it’s never been easier or more fulfilling to explore the capability of our most valued vehicles.
Endless Possibilities with Today’s Aftermarket
Today’s automotive aftermarket offers us all the ability to fire up even our most powerful dreams with a range of componentry that even recently would have amazed the most jaded gearheads. From fasteners to complete engine packages to an endless array of related hardware, the possibilities of fulfilling your wildest visions are practically endless. All it takes is the passion to realize these possibilities and see them through with the almost endless array of products that are but a phone call or stroke of the keyboard away.
Innovative Engine Room Concepts
While we all have our own design that creates a special engine and how that power is integrated into its surroundings, we’ve brought together a few prime examples of what is possible when amazing powerplants meet with clever and innovative ways of packaging it. While your concepts of engine room creativity and performance may not reach the extremes seen here, you can find inspiration in these clever approaches to power and beauty.
Ignite Your Automotive Imagination
So, cast your eyes on these engine rooms and it’s likely you’ll come up with new ideas of how you can realize the most powerful concept of all. Fire up your dreams, express your desires, and feel the power!









