Custom car builds
The SEMA Show stands alone as the ultimate proving ground for the automotive aftermarket world. No other event brings this level of innovation, craftsmanship, and straight-up creativity together in one place. Everywhere you turn, there’s something new—fresh tech, wild ideas, and custom builds that push boundaries in ways only SEMA can inspire.
Every November, the SEMA Show turns Las Vegas into the beating heart of the custom car world—but one showdown always steals the spotlight: the Battle of the Builders 2025. It’s the aftermarket industry’s ultimate test of skill, creativity, and innovation—where the best in the business fight for glory and the title of the world’s top custom builder.
We don’t doubt that the DaimlerChrysler design staff fully realized that they found something very special with the Dodge Magnum, especially when the initial versions first rolled from the drawing boards. Its immediate popularity confirmed its place in automotive lore.
At GNRS 2025, bare metal builds were everywhere. Let’s be real— some of these builds aren’t finished. They’re just out here flexing. Builders are putting their raw, unpainted cars and trucks on display like they’re staring in the mirror, admiring their own reflection. We saw last year’s AMBR winner in bare metal, and it was absolutely stunning. This year? There were a few builds that could easily walk away with the trophy—if and when they ever get finished.
If you weren’t at the 2025 Detroit Autorama, you missed out on a pure, unfiltered dose of horsepower, chrome, and custom car insanity. From February 28 to March 2, Huntington Place (yeah, the old Cobo Hall) became ground zero for everything loud, fast, and meticulously built. And smack in the middle of it all? The Cavalcade of Customs—a no-holds-barred showcase of the wildest, cleanest, and most mind-blowing custom rides the country has to offer.
During the latter part of the 1950s, as America fell into a recession, the American industry machine suffered. The Big Three Detroit automakers felt the hit and quickly began building affordable cars that would appeal to the public.
When Tony Gonzalez says that it is his business to be cool, he really means it. Gonzalez owns an air conditioning repair and installation company, but what gets him hot in his spare time (read, winter) is to build and ride in his 1995 Chevy Silverado.
Say what you will, but function is back! We find more high-profile cars built to be driven, and driven hard. Everywhere you look, car owners and builders are searching out new ways to put the fun back into driving the wheels off the rides they build, and they’re looking to the past for their inspiration as they recreate older brands to kick the snot out of new, overpriced super cars. It’s an old technique, as aged as the hobby itself.
In a world often divided between Chevy and Ford lovers, these pristine pretenders bridge this gap with matching themes and paint schemes, leaving some to wonder and others to say, “Wow!”
A wave of surreal sweetness swept over Tim Pasillas as he got off the phone. Auto Connection had just informed him that his car was waiting for him at the shop. “It’s actually here,” he thought to himself as he rushed down to the importer’s warehouse to pick up his long-awaited prize.
